Product or service design → market and positioning → lead generation → production or delivery (+1)
Workflows that drive an outcome from step to step. Process steps that hand work to each other.
Cross-industryRun by organizations in 23 industries. Counted from public, sourced parts only; each organization below links to the parts it was counted on.
- Organizations running it
- 74
- Of their industry
- 0%
The pattern
What every instance has, in order
- ProcessProduct or service designin 91% of instancesinformation
- DecisionsMarket and positioningin 96% of instancesmoney
- ProcessLead generationin 100% of instancesinformation
- ProcessProduction or deliveryin 100% of instancesthen
- ProcessHiringin 100% of instances
Coloured arrows: a flow of that type seen between the two at instance organizations. Grey arrows: order only.
Structure
Element
Share of instances
Companies
Org structure
78%
58
Customer service and support
64%
47
Sales
61%
45
Suppliers and partners
58%
43
Account management
24%
18
Customer onboarding
53%
39
Quality control
38%
28
Learning and improvement
32%
24
Logistics and fulfilment
30%
22
Billing and invoicing
26%
19
Onboarding and training
26%
19
Variant · where they differ
Member
Variants, couplings and instances
Every level, number, source and dimension: Member, $300 a year.
Couplings · what comes together
Member
Variants, couplings and instances
Every level, number, source and dimension: Member, $300 a year.
Entropy
Where it runs rough
Operating-reality findings at instance companies: workarounds, manual hand-offs, bottlenecks.
- Suppliers and partners23 findingsDependency 22 · Workaround 1 · at 21 companies
- Sales21 findingsManual hand-off 11 · Dependency 7 · Informal channel 2 · Bottleneck 1 · at 20 companies
- Production or delivery17 findingsDependency 9 · Manual hand-off 3 · Bottleneck 2 · Tacit rule 2 · Workaround 1 · at 17 companies
- Customer onboarding11 findingsDependency 8 · Manual hand-off 2 · Bottleneck 1 · at 10 companies
- Pricing9 findingsTacit rule 5 · Manual hand-off 3 · Dependency 1 · at 9 companies
- Hiring8 findingsDependency 4 · Bottleneck 1 · Informal channel 1 · Manual hand-off 1 · Tacit rule 1 · at 8 companies
- Customer service and support7 findingsDependency 2 · Tacit rule 2 · Informal channel 1 · Manual hand-off 1 · Workaround 1 · at 7 companies
- Lead generation6 findingsDependency 4 · Informal channel 2 · at 6 companies
Seen across
Where it holds
Industries
Business model
- product7%
- subscription5%
- asset1%
- project1%
Size
- 1000+ people12%
- 201-500 people7%
- 51-200 people5%
- 11-50 people4%
- 501-1000 people3%
Region
- United States38%
- San Francisco, United States5%
- Switzerland5%
- United Kingdom4%
- Canada3%
- Germany3%
Instances
The 74 companies it was seen at
Member
Variants, couplings and instances
Every level, number, source and dimension: Member, $300 a year.