System Atlas

Market and positioning → lead generation → pricing → product or service design (+2)

Gates that decide who and what passes, with work flowing in and out. Security and access is a gate: 1 flow in and 3 out.

Cross-industryRun by organizations in 12 industries. Counted from public, sourced parts only; each organization below links to the parts it was counted on.

Organizations running it
38
Of their industry
0%
The pattern
What every instance has, in order
  1. Decisions
    Market and positioning
    in 97% of instances
    money
  2. Process
    Lead generation
    in 95% of instances
    then
  3. Decisions
    Pricing
    in 100% of instances
    then
  4. Process
    Product or service design
    in 92% of instances
    then
  5. Decisions
    Policies and culture
    in 100% of instances
    then
  6. Decisions
    Security and access
    in 100% of instances

Coloured arrows: a flow of that type seen between the two at instance organizations. Grey arrows: order only.

Structure
Element
Share of instances
Companies
Production or delivery
74%
28
Billing and invoicing
53%
20
Customer onboarding
50%
19
Quality control
32%
12
Learning and improvement
32%
12
Logistics and fulfilment
26%
10
Proposals and quoting
24%
9
Uptime and incidents
21%
8
Variant · where they differ
Member
Variants, couplings and instances

Every level, number, source and dimension: Member, $300 a year.

Couplings · what comes together
Member
Variants, couplings and instances

Every level, number, source and dimension: Member, $300 a year.

Entropy
Where it runs rough

Operating-reality findings at instance companies: workarounds, manual hand-offs, bottlenecks.

  • Sales13 findings
    Manual hand-off 8 · Dependency 4 · Tacit rule 1 · at 12 companies
  • Suppliers and partners11 findings
    Dependency 10 · Manual hand-off (public record) 1 · at 11 companies
  • Customer service and support7 findings
    Dependency 3 · Tacit rule 2 · Informal channel 1 · Manual hand-off 1 · at 7 companies
  • Pricing6 findings
    Tacit rule 3 · Manual hand-off 2 · Dependency 1 · at 6 companies
  • Customer onboarding4 findings
    Dependency 3 · Manual hand-off 1 · at 4 companies
  • Production or delivery4 findings
    Dependency 3 · Tacit rule 1 · at 4 companies
  • Product or service design3 findings
    Dependency 1 · Dependency (public record) 1 · Tacit rule 1 · at 3 companies
  • Billing and invoicing2 findings
    Manual hand-off 2 · at 2 companies
Seen across
Where it holds
Business model
  • subscription21%
  • marketplace3%
  • product3%
Size
  • 51-200 people13%
  • 1000+ people8%
  • 11-50 people8%
  • 201-500 people8%
  • 501-1000 people5%
Region
  • United States53%
  • San Francisco, United States8%
  • North America5%
  • Bay Area, CA and Amsterdam, NL3%
  • Canada3%
  • Global, remote-first3%
Instances
The 38 companies it was seen at
Member
Variants, couplings and instances

Every level, number, source and dimension: Member, $300 a year.