Market and positioning → lead generation → sales → product or service design (+1)
Workflows that drive an outcome from step to step. Process steps that hand work to each other.
Within one industryHolds in Cloud, data centre and data platform providers. Counted from public, sourced parts only; each organization below links to the parts it was counted on.
- Organizations running it
- 29
- Of their industry
- 37%
The pattern
What every instance has, in order
- DecisionsMarket and positioningin 100% of instancesthen
- ProcessLead generationin 97% of instancesinformation
- PeopleSalesin 100% of instancesthen
- ProcessProduct or service designin 97% of instanceswork
- ProcessProduction or deliveryin 93% of instances
Coloured arrows: a flow of that type seen between the two at instance organizations. Grey arrows: order only.
Structure
Element
Share of instances
Companies
Lead generation
97%
28
Product or service design
97%
28
Production or delivery
93%
27
Variant · where they differ
Member
Variants, couplings and instances
Every level, number, source and dimension: Member, $300 a year.
Couplings · what comes together
Member
Variants, couplings and instances
Every level, number, source and dimension: Member, $300 a year.
Entropy
Where it runs rough
Operating-reality findings at instance companies: workarounds, manual hand-offs, bottlenecks.
- Sales12 findingsManual hand-off 6 · Dependency 4 · Bottleneck 2 · at 12 companies
- Suppliers and partners10 findingsDependency 10 · at 10 companies
- Customer onboarding8 findingsDependency 7 · Manual hand-off 1 · at 7 companies
- Production or delivery2 findingsDependency 1 · Tacit rule 1 · at 2 companies
- Health, safety and environment2 findingsManual hand-off 1 · Workaround 1 · at 2 companies
- Product or service design2 findingsDependency 1 · Informal channel 1 · at 2 companies
- Quality control2 findingsDependency 2 · at 2 companies
- Billing and invoicing1 findingManual hand-off 1 · at 1 company
Seen across
Where it holds
Industries
Business model
- product3%
- service3%
- subscription3%
Size
- 201-500 people10%
- 501-1000 people7%
- 51-200 people7%
- 11-50 people3%
Region
- United States38%
- San Francisco, United States10%
- North America7%
- United Kingdom7%
- Canada3%
- France3%
Instances
The 29 companies it was seen at
Member
Variants, couplings and instances
Every level, number, source and dimension: Member, $300 a year.