Market and positioning → lead generation → pricing → product or service design (+2)
How information is recorded, decided on and fed back. Mostly data and decisions, with information fed back.
Cross-industryRun by organizations in 9 industries. Counted from public, sourced parts only; each organization below links to the parts it was counted on.
- Organizations running it
- 16
- Of their industry
- 0%
The pattern
What every instance has, in order
- DecisionsMarket and positioningin 100% of instancesmoney
- ProcessLead generationin 100% of instancesthen
- DecisionsPricingin 100% of instancesthen
- ProcessProduct or service designin 94% of instancesthen
- ProcessHiringin 100% of instancesthen
- DecisionsPolicies and culturein 100% of instances
Coloured arrows: a flow of that type seen between the two at instance organizations. Grey arrows: order only.
Structure
Variant · where they differ
Member
Variants, couplings and instances
Every level, number, source and dimension: Member, $300 a year.
Couplings · what comes together
Member
Variants, couplings and instances
Every level, number, source and dimension: Member, $300 a year.
Entropy
Where it runs rough
Operating-reality findings at instance companies: workarounds, manual hand-offs, bottlenecks.
- Sales4 findingsManual hand-off 3 · Dependency 1 · at 3 companies
- Suppliers and partners4 findingsDependency 3 · Manual hand-off (public record) 1 · at 4 companies
- Pricing3 findingsManual hand-off 2 · Tacit rule 1 · at 3 companies
- Production or delivery2 findingsDependency 2 · at 2 companies
- Billing and invoicing1 findingManual hand-off 1 · at 1 company
- Scheduling and capacity1 findingDependency (public record) 1 · at 1 company
- Customer onboarding1 findingDependency 1 · at 1 company
- Governance and decision rights1 findingDependency (public record) 1 · at 1 company
Seen across
Where it holds
Industries
Business model
- product44%
- subscription19%
- asset6%
- marketplace6%
Size
- 1000+ people19%
- 201-500 people13%
- 501-1000 people13%
- 11-50 people6%
Region
- United States50%
- Bay Area, CA and Amsterdam, NL6%
- Canada6%
- France6%
- Germany / United States6%
- Los Angeles, California, United States6%
Instances
The 16 companies it was seen at
Member
Variants, couplings and instances
Every level, number, source and dimension: Member, $300 a year.