Market and positioning → product or service design → customer onboarding → security and access
How information is recorded, decided on and fed back. Mostly data and decisions, with information fed back.
Cross-industryRun by organizations in 14 industries. Counted from public, sourced parts only; each organization below links to the parts it was counted on.
- Organizations running it
- 39
- Of their industry
- 0%
The pattern
What every instance has, in order
- DecisionsMarket and positioningin 100% of instancesthen
- ProcessProduct or service designin 92% of instanceswork
- ProcessCustomer onboardingin 100% of instancesthen
- DecisionsSecurity and accessin 100% of instances
Coloured arrows: a flow of that type seen between the two at instance organizations. Grey arrows: order only.
Structure
Element
Share of instances
Companies
Market and positioning
100%
39
Security and access
100%
39
Variant · where they differ
Member
Variants, couplings and instances
Every level, number, source and dimension: Member, $300 a year.
Couplings · what comes together
Member
Variants, couplings and instances
Every level, number, source and dimension: Member, $300 a year.
Entropy
Where it runs rough
Operating-reality findings at instance companies: workarounds, manual hand-offs, bottlenecks.
- Sales16 findingsManual hand-off 9 · Dependency 4 · Bottleneck 2 · Informal channel 1 · at 15 companies
- Suppliers and partners9 findingsDependency 9 · at 9 companies
- Customer onboarding7 findingsDependency 5 · Informal channel 1 · Manual hand-off 1 · at 7 companies
- Pricing5 findingsManual hand-off 2 · Tacit rule 2 · Dependency 1 · at 5 companies
- Security and access4 findingsDependency 2 · Workaround 2 · at 4 companies
- Customer service and support4 findingsDependency 1 · Informal channel 1 · Manual hand-off 1 · Tacit rule 1 · at 4 companies
- Logistics and fulfilment3 findingsDependency 2 · Manual hand-off 1 · at 2 companies
- Billing and invoicing2 findingsDependency 1 · Manual hand-off 1 · at 2 companies
Seen across
Where it holds
Industries
Business model
- subscription13%
- marketplace3%
- service3%
Size
- 1000+ people8%
- 201-500 people8%
- 501-1000 people8%
- 51-200 people8%
Region
- United States33%
- United Kingdom10%
- France8%
- San Francisco, United States5%
- Brazil3%
- Canada3%
Instances
The 39 companies it was seen at
Member
Variants, couplings and instances
Every level, number, source and dimension: Member, $300 a year.