Market and positioning → inventory and assets → customer onboarding
How information is recorded, decided on and fed back. Mostly data and decisions, with information fed back.
Cross-industryRun by organizations in 23 industries. Counted from public, sourced parts only; each organization below links to the parts it was counted on.
- Organizations running it
- 36
- Of their industry
- 0%
The pattern
What every instance has, in order
- DecisionsMarket and positioningin 94% of instancesthen
- DataInventory and assetsin 100% of instancesthen
- ProcessCustomer onboardingin 100% of instances
Coloured arrows: a flow of that type seen between the two at instance organizations. Grey arrows: order only.
Structure
Element
Share of instances
Companies
Core system of record
47%
17
Communication tools
28%
10
Integrations
25%
9
Variant · where they differ
Member
Variants, couplings and instances
Every level, number, source and dimension: Member, $300 a year.
Couplings · what comes together
Member
Variants, couplings and instances
Every level, number, source and dimension: Member, $300 a year.
Entropy
Where it runs rough
Operating-reality findings at instance companies: workarounds, manual hand-offs, bottlenecks.
- Customer service and support10 findingsBottleneck 3 · Tacit rule 3 · Dependency 2 · Informal channel 1 · Manual hand-off 1 · at 9 companies
- Sales9 findingsManual hand-off 6 · Bottleneck 2 · Dependency 1 · at 9 companies
- Customer onboarding7 findingsDependency 3 · Bottleneck 1 · Informal channel 1 · Manual hand-off 1 · Tacit rule 1 · at 6 companies
- Suppliers and partners6 findingsDependency 6 · at 6 companies
- Inventory and assets5 findingsDependency 3 · Bottleneck 2 · at 4 companies
- Pricing4 findingsManual hand-off 2 · Tacit rule 2 · at 4 companies
- Core system of record4 findingsDependency 3 · Workaround 1 · at 4 companies
- Governance and decision rights3 findingsDependency 3 · at 3 companies
Seen across
Where it holds
Industries
Business model
- subscription8%
- product6%
- service6%
- asset3%
Size
- 1000+ people25%
- 51-200 people6%
- 501-1000 people3%
Region
- United States19%
- France11%
- Germany8%
- Sweden8%
- United Kingdom8%
- Brazil6%
Instances
The 36 companies it was seen at
Member
Variants, couplings and instances
Every level, number, source and dimension: Member, $300 a year.