Market and positioning → lead generation → contracts → production or delivery (+1)
Workflows that drive an outcome from step to step. Process steps that hand work to each other.
Cross-industryRun by organizations in 21 industries. Counted from public, sourced parts only; each organization below links to the parts it was counted on.
- Organizations running it
- 31
- Of their industry
- 0%
The pattern
What every instance has, in order
- DecisionsMarket and positioningin 94% of instancesthen
- ProcessLead generationin 90% of instancesthen
- DecisionsContractsin 100% of instancescontrol
- ProcessProduction or deliveryin 94% of instancesinformation
- ProcessLogistics and fulfilmentin 100% of instances
Coloured arrows: a flow of that type seen between the two at instance organizations. Grey arrows: order only.
Structure
Variant · where they differ
Member
Variants, couplings and instances
Every level, number, source and dimension: Member, $300 a year.
Couplings · what comes together
Member
Variants, couplings and instances
Every level, number, source and dimension: Member, $300 a year.
Entropy
Where it runs rough
Operating-reality findings at instance companies: workarounds, manual hand-offs, bottlenecks.
- Production or delivery9 findingsDependency 8 · Workaround 1 · at 8 companies
- Sales9 findingsDependency 4 · Manual hand-off 3 · Bottleneck 1 · Informal channel 1 · at 8 companies
- Suppliers and partners8 findingsDependency 8 · at 8 companies
- Customer service and support7 findingsInformal channel 4 · Manual hand-off 2 · Dependency 1 · at 7 companies
- Logistics and fulfilment6 findingsDependency 4 · Bottleneck 1 · Informal channel 1 · at 5 companies
- Customer onboarding5 findingsDependency 3 · Bottleneck 1 · Manual hand-off 1 · at 5 companies
- Billing and invoicing3 findingsDependency 1 · Manual hand-off 1 · Tacit rule 1 · at 3 companies
- Health, safety and environment3 findingsBottleneck 1 · Tacit rule 1 · Workaround 1 · at 3 companies
Seen across
Where it holds
Industries
Business model
- subscription10%
- product6%
- asset3%
- service3%
Size
- 201-500 people16%
- 1000+ people10%
- 11-50 people10%
- 501-1000 people10%
- 51-200 people6%
Region
- United States29%
- United Kingdom16%
- Germany6%
- Colorado, USA (headquarters); Oxfordshire, United Kingdom3%
- Czech Republic3%
- Denver, Colorado, United States3%
Instances
The 31 companies it was seen at
Member
Variants, couplings and instances
Every level, number, source and dimension: Member, $300 a year.