System Atlas

Mapped from public sources. First mapped Updated

Overview

What it sells
  • Goldcrest Capital is a Dallas, Texas–based venture capital firm founded by Daniel Friedland and Adam Ross that invests in private technology companies.
    In the words of surveillancewatch.io

Its public map holds 3 components across 9 parts of the business, 0 flows and 0 recorded numbers, drawn from 2 open-web sources. Who stands behind each item: 3 from the system atlas registry.

02

Funders and affiliates

Who funds or owns it and what it funds or owns, each link with the source it rests on.

Funds (1)
03

Map

Open any part to see its primitives and how many components sit in each. Pick a node for its flows, drag to move, pinch or scroll to zoom, or go full screen.

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You are seeing the 9 parts and their primitives. A free account opens all 3 components, 0 numbers and 0 flows, each with its source.

The map opens as you reach it.

Parts of the business

Each part with the primitives in it: how many components the public map holds for each, and which are not mapped yet.

  • Demand: winning customers

    0 of 7 mapped
      Show 7 more not mapped
      • Products and target clientsNot mapped
      • Lead sources and referral partnersNot mapped
      • Loan officers and advisersNot mapped
      • Rates, fees and spreadsNot mapped
      • Rate quotes and proposalsNot mapped
      • Loan and client agreementsNot mapped
      • OriginationNot mapped
    • Supply: making or delivering the offer

      0 of 12 mapped
        Show 12 more not mapped
        • Product designNot mapped
        • Planning and schedulingNot mapped
        • ProcurementNot mapped
        • Suppliers and partnersNot mapped
        • Client service deliveryNot mapped
        • Quality control and file reviewNot mapped
        • Loan book and assets under managementNot mapped
        • Logistics and fulfilmentNot mapped
        • UnderwritingNot mapped
        • ServicingNot mapped
        • Portfolio managementNot mapped
        • Custody and safekeepingNot mapped
      • Customers: keeping them

        0 of 5 mapped
          Show 5 more not mapped
          • Client onboardingNot mapped
          • Client serviceNot mapped
          • Account managementNot mapped
          • Client recordsNot mapped
          • Client retentionNot mapped
        • Money: getting paid and paying

          0 of 9 mapped
            Show 9 more not mapped
            • Fee billingNot mapped
            • Collections and recoveriesNot mapped
            • Payments and payablesNot mapped
            • PayrollNot mapped
            • Accounting and closeNot mapped
            • Budgeting and forecastingNot mapped
            • Funding and liquidityNot mapped
            • Commissions and trailsNot mapped
            • Capital and funding linesNot mapped
          • People: who does the work

            0 of 6 mapped
              Show 6 more not mapped
              • Org structureNot mapped
              • HiringNot mapped
              • Onboarding and trainingNot mapped
              • Performance and payNot mapped
              • Scheduling and capacityNot mapped
              • Policies and cultureNot mapped
            • Systems: tools and data

              0 of 6 mapped
                Show 6 more not mapped
                • Core system of recordNot mapped
                • Communication toolsNot mapped
                • IntegrationsNot mapped
                • Reporting and dashboardsNot mapped
                • Data managementNot mapped
                • Security and fraud controlsNot mapped
              • Control: rules the company runs under

                0 of 8 mapped
                  Show 8 more not mapped
                  • Charters and licencesNot mapped
                  • Regulatory compliance and examinationsNot mapped
                  • Insurance and riskNot mapped
                  • Disclosures and recordsNot mapped
                  • Health, safety and environmentNot mapped
                  • Credit and portfolio riskNot mapped
                  • Identity checks and anti-money-launderingNot mapped
                  • Regulatory reportingNot mapped
                • Direction: deciding where it goes

                  1 of 4 mapped
                  • Strategy and goals1 component
                  Show 3 more not mapped
                  • Credit and investment committeesNot mapped
                  • Management cadenceNot mapped
                  • Learning and improvementNot mapped
                • Specific to this company

                  1 of 1 mapped
                  • Outside the industry schema1 component
                By layer
                • Process1
                • Data1
                • Decisions1
                Per part of the business
                • Direction: deciding where it goes1
                • Money: getting paid and paying1

                What public sources show so far, not how much of each layer or part exists.

                The 3 components behind these counts, with what each one is and where it was found, are on the full public map.Sign in free to see

                Software and interfaces

                The systems it runs on, as the public map records them, and screens of its product found on the open web or published by it.

                No software is on the public map yet.

                Dimensions
                What the map shows most
                • InformationModerate
                • TechnicalModerate
                • EnergyFaint

                Not seen yet: Economic, Time, Human, Power, Entropy, Scale, Spatial.

                Reading the map
                What each box means
                • VerifiedConfirmed by the organization or a primary source
                • Self-reportedStated by the organization, not checked
                • InferredRead from public signals by research
                • Not mappedPart of the industry schema, nothing found yet
                • LockedExists on the map; opens with a free account or as a Member

                Deepen this profile

                1 of 57 primitives covered · 2%

                56 primitives in 8 parts have nothing on them yet. Pay for focused research and what it finds is public for everyone.

                Research reads an organization's website, and none is known for this one yet.

                04

                Timeline

                Dated events from the sources, newest first. Funding and ownership carry the date the source stated them.

                1. As of 8 Jul 2026
                  FundingFunds Peregrine Technologies
                  surveillancewatch.io
                05

                Sources

                Only what anyone could find on the open web appears here: company sites, registries, filings, reviews and press. Private material never shows on a public page.

                Evidence
                How sure each item is
                • Verified0
                • Self-reported0
                • Inferred3
                • Low confidence0
                Sources most relied on
                • surveillancewatch.io3 items · read
                Open-web sources cited
                2

                Identifiers

                Its entries in open registers, each linked to its record where the register has one.

                Surveillance Watch
                69813d37f368572526ff16c1surveillancewatch.io
                06

                Similar organizations

                Others in venture capital and private equity firms first, those sharing the most parts of their map leading, then the nearest by shared parts elsewhere.

                Founders Fund

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                Established in 2005 by Peter Thiel, Ken Howery, and Luke Nosek, Founders Fund is a prominent venture capital firm based in San Francisco.

                Same segment2 shared parts
                Parts
                9
                8 sources

                Updated

                Intel Capital

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                Intel Capital, headquartered in Santa Clara, California, is a corporate venture capital firm.

                Same segment2 shared parts
                Parts
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                8 sources

                Updated

                Fortress Investment Group

                Company · Venture capital and private equity firms · United States

                American investment management firm

                Same segment2 shared parts
                Parts
                8
                7 sources

                Updated

                Geode Capital Management LLC

                Company · Venture capital and private equity firms · United States

                Geode Capital Management LLC is a global asset management firm headquartered in Boston, Massachusetts.

                Same segment2 shared parts
                Parts
                8
                7 sources

                Updated

                Avnon Holdings

                Company · Venture capital and private equity firms · Israel

                Avnon Holdings, founded in 1990 by Tomer Avnon, a former Israeli Navy SEAL, is a provider and funder of defense and intelligence technologies.

                Same segment2 shared parts
                Parts
                6
                5 sources

                Updated

                Bossa Invest

                Company · Venture capital and private equity firms · Brazil

                Bossa Invest, headquartered in São Paulo, Brazil, is a venture capital firm specializing in seed and early-stage investments.

                Same segment2 shared parts
                Parts
                6
                5 sources

                Updated

                07

                Verification

                How the findings stand
                Public items
                3

                No reader has confirmed or flagged a finding yet. Signed-in readers confirm or flag each finding against its source; three independent confirmations mark it community confirmed. How verification works